Design Leader · Vancouver, BC
Making the complex,
clear.
Design is not art.
Design has rules. Design has goals.
Design has users.
Design must be understood.
clear.
Design is not art.
Design has rules. Design has goals.
Design has users.
Design must be understood.
I lead brand and marketing initiatives from strategy through execution — setting direction, aligning cross-functional teams, and solving the problems that sit between a business goal and a finished product. I have a habit of noticing what's missing before anyone asks, and a track record of turning that instinct into measurable results.
